HDM Content Studio
Turn the photos you already have into posts
HDM Content Studio is a social media bot we set up once for your business. Send it a photo or an article link in Telegram and it makes slides in your brand. You check them, tap post, and they go to Instagram and Facebook.
- Set up once
- A person approves every post
- Pay once, no subscription
Slides made for Michael West Media and Movement Improvement Clinic, with a sample for a wedding business in the middle.
What it is
A Telegram bot that turns the photos and articles you already have into on-brand posts. A person on your team approves every post.
How it works
Three taps from photo to post.
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Michael West Media botSend it
Send your Telegram bot a photo and a line of text, an article link, or a pick from your photo library.
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Clinic story card made by the botCheck it
Slides come back in your colours, fonts and logo. Change any word, swap a photo, or ask for a rewrite.
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Clinic botTap post
Tap approve, or post or schedule it yourself. Nothing goes out until one of the staff you have named approves it.
Real posts, made by our bots
Movement Improvement Clinic: photos and a line in, a branded carousel out
In the clinic's own colours, fonts and photos.
Michael West Media: a full 10 slide carousel from one story
One story, ten slides, with quotes, a timeline, charts and sources. Made by our slides bot and checked by a person.
A sample for a wedding business
Sample only: a made-up venue, to show how a wedding business's slides could look. Not a client post.
Who it is for
Wedding businesses
Venues, celebrants, florists, planners and photographers with lots of content and no marketing team.
Venues
Years of event photos and footage, posted once.
Cafes and restaurants
Dishes, specials, the room and the team.
Gyms
Classes, trainers and member wins.
Clinics
Team, rooms and news.
Schools
Sports days, concerts, excursions and newsletters.
Works best if you post weekly and have one or two people to approve.
Your photo library keeps growing, and it is easy to use
Your photos live in Immich, a photo app like Google Photos that runs on a computer in your office. If you can use the photos app on your phone, you can use Immich. You keep adding photos, and you do not need us each time.
Add photos
Tap Upload on a phone or computer. Anyone you give a login to can add photos.
Find them by typing
Type what you want, like "red car" or "sports day". Immich searches the pictures themselves, and can group them by person and place.
Post from it
Pick a photo from the library in your Telegram bot. The slides come back in your brand.
Your library stays on a computer in your office, not someone else's server. Only the posts you approve are published. Photos you send or preview in Telegram pass through Telegram.
Pricing: pay once, no subscription
Complete build, installed for you
$2,000
Plus a Mac mini or equivalent PC at its current retail price. We build it, source the hardware, install it in your office, train your staff and hand it over. You own it. No monthly fee.
Prefer us to host it?
$1,500
Setup, then $150 a month with 2 hours of consulting included. It runs on our hardware, so there is nothing to buy.
Setup includes your brand template, Telegram bot, Instagram and Facebook connections and staff training. Extra help is $110 an hour. New layouts, a second brand and video are quoted. Prices are in AUD and exclude GST.
Questions
Do I need to be technical to use it?
No. If your staff can send a message on their phone, they can run it. We train your staff in about 30 minutes and leave you a one-page guide.
Will anything post without us approving it?
No. Every post waits for one of your named staff to approve it. Before that you can change any word, swap a photo or ask for a rewrite, and post now or schedule it.
Where do our photos go?
With the complete build, the system and your photo library sit in your office. Photos you send or preview in Telegram pass through Telegram, and approved posts are published to Instagram and Facebook. If we host it, the system runs on our hardware. Ask us exactly what goes where before you sign.
What does it cost?
Complete build: $2,000 plus the retail price of a Mac mini or equivalent PC, with no monthly fee. Hosted by us: $1,500 setup plus $150 a month, including 2 hours of consulting. Extra help is $110 an hour. Prices are in AUD and exclude GST.
What if Instagram or Facebook change their rules?
The bot runs on its own, but Instagram and Facebook change their rules a few times a year. If a connection breaks, posting pauses until it is fixed. On the complete build that help is $110 an hour. If we host it, your 2 monthly consulting hours cover it.
Can it make posts from video?
Photos and article links are the core. Video can be added as a quoted extra.
How do we get started?
Call or text 0423 914 674 for a 30 minute chat. We look at what content you have, who would approve posts and which option suits you, then send a quote.
See it with your own content
Call or text for a 30 minute chat. We will show you the system.